Een Milanese businessman with a large real estate empire has set his sights on building a luxury resort near the beach of a sleepy village in Sardinia. The unemployed residents are overjoyed, but there is one obstacle: the elderly shepherd Efisio, whose family has been grazing their cows on the idyllic beaches for generations. Efisio refuses to sell his house and his land. The negotiations are difficult and Efisio holds his ground despite angry pleas from the villagers and gigantic sums of money offered to him year after year. The shepherd and his daughter Francesca come under increasing pressure, and the developers try to force the sale with devious tactics. Efisio stubbornly persists and Francesca slowly begins to understand his contrariness. Based on true events.